Proze Studios at Paris Fashion Week: A memorable debut at the iRL PARIS pop-up
Paris Fashion Week is one of the most anticipated events in the world of fashion. At the heart of this emblematic event, Proze Studios brilliantly made its debut at iRL PARIS. There, in an effervescent atmosphere, we mingled with influential brands and artists from social networks, all gathered to celebrate and redefine streetwear.
A one-of-a-kind pop-up.
From June 23 to 25, iRL PARIS was not just a fashion week event, it was a cultural revolution, embracing changes in fashion and celebrating the creativity and energy of streetwear culture. In this space, 30 international brands and creatives unveiled their collections, with exclusive launches and immersive activities.
First time, but certainly not the last.
For Proze Studios, this was our first immersion in such an event. Naturally, there was some initial nervousness; after all, we were launching into the unknown. But the three days that followed exceeded all our expectations.
We were deeply touched by the warm welcome Proze received. Our designs have not only charmed our loyal customers, but have also captivated other designers, international visitors, and, to our great surprise, renowned artists like WarEnd or A$AP Twelvyy.
Dating and Connections
Every day was a new opportunity for enriching encounters, inspiring exchanges, and memorable moments. Beyond the clothes and accessories, it was these human connections that really defined our experience during this event.
Thank you to everyone who shared this adventure with us. For those who were unable to attend, we hope to see you at our next events. Until then, stay tuned!
